Challenge

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Sonice.vn was called Memeapp (B2C - C2C marketplace), a product similar to Wallapop or Carousell.  Memeapp was struggling to serve the right content to their users due to a wrong perception of the tool. Business owners wanted to own the platform and dont allow end consumers to upload their products due to low quality images. 

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Solution

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Launch a new brand and business model, focused on SMB’s with high sense of detail and craftsmanship. A niche who demanded a solution that match their branding desires, and obviously, selling objectives.

In that sense, we’ve redefined the brand to become sonice.vn a curated marketplace for local designers. The brand have become a reference in product quality and aims to open their 3rd physical store at the end of 2018.