Branding

Background

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Wings Studio is a multidisciplinary space where people of all ages can discover and try new skills or hobbies. This place belongs to a good friend whom I wanted to support on her journey to become an entrepreneur. 

Strategy

The idea was to develop a brand that is friendly, human, and approachable through a hand-drawn logo, the usage of a bright and bold color palette, and a friendly typeface. 

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Deliverables
 

• Brand Strategy & Identity 

• Physical Store Design